Trofie
Reach
Trofie is an industry innovator with over a decade of experience in the fastest-growing media segments: out of home marketing and location-based advertising. Trofie provides shopper marketing expertise including digital incentives, product sampling and demonstrations in key transportation venues like airports, turnpikes and commuter systems, as well as metro venues that include hotels, resorts, casinos, bookstores and newsstands, gift stores and specialty stores. And, Trofie offers extended marketing opportunities in fitness and health centers, airline seat-back TVs and urban cafes across the nation.
Relevance
Dynamic marketing programs put an advertiser’s message directly in front of the highly mobile consumer with relevant, hyper-targeted ads and incentives that drive purchase choices. Trofie creates an enhanced customer experience designed to influence this desirable demographic at the point of sale when they are receptive, motivated and accessible, and convert them into buyers.
Results
Trofie delivers results. Imaginative and targeted promotions provide tangible links for advertisers and engage, capture and deliver this powerful audience, producing measurable sales lift and ROI. Connect to today’s most sought-after consumers: the affluent, mobile, on-the-go demographic that traditional media misses.
Airport Retail Network: Up to 100% display ad saturation in high traffic terminals at the world’s busiest airports
Airline Seat-back TVs: 7,800 screens on major airline carriers
Metro Venues: Hotels, resorts, casinos, bookstores, gift shops and newsstands
Urban Café Digital Network: 850 cafes, coffee houses in top media markets
Health and Fitness Center Screens: Over 700 screens in the top 100 DMA’s nationwide.
Trofie, Trofie Book Promotions, Trofie Digital Advertising, and ViaTrofie, provide a comprehensive range of services and resources for advertisers to attract, influence and direct consumer buying decisions during the “last mile” to the point of sale.