Trofie is an industry innovator with over a decade of experience in the fastest-growing media segments: out of home marketing and location-based advertising. Trofie provides shopper marketing expertise including digital incentives, product sampling and demonstrations in key transportation venues like airports, turnpikes and commuter systems, as well as metro venues that include hotels, resorts, casinos, bookstores and newsstands, gift stores and specialty stores. And, Trofie offers extended marketing opportunities in fitness and health centers, airline seat-back TVs and urban cafes across the nation.
Dynamic marketing programs put an advertiser’s message directly in front of the highly mobile consumer with relevant, hyper-targeted ads and incentives that drive purchase choices. Trofie creates an enhanced customer experience designed to influence this desirable demographic at the point of sale when they are receptive, motivated and accessible, and convert them into buyers.
In-Store Marketing Venues
- Newsstands, bookstores, specialty retail concept shops in Major U.S. Airports, regional airports
- Florida's Turnpike Plazas, New York Thruway Plazas retail shops
- Independent Bookstores
- Las Vegas Casino/Hotels/Resorts (MGM Resorts, Harrah's Entertainment Chain, Venetian)
- Health & Fitness Centers exercise equipment screens
- Airline Seat Back TVs, trays, napkins, coffee cup sleeves
- New York, Boston, Chicago, San Francisco, Los Angeles urban cafes and coffee hubs
Trofie, Trofie Book Promotions, Trofie Digital Advertising, and ViaTrofie, provide a comprehensive range of services and resources for advertisers to attract, influence and direct consumer buying decisions during the “last mile” to the point of sale.