TROFIE Services

TROFIE creates and executes in-store media campaigns in 800+ book stores, newsstands, and food and beverage venues in airports, train stations and subways covering 85 US DMAs.  We bring shoppers together with the latest new products, foods, snacks, magazines, books, health and beauty aids, personal electronic devices, beverages and more.

While waiting for a flight to depart, a combination of TROFIE Network ads and product displays attract, engage, and motivate the customer towards making a purchase. TROFIE designs the whole package for advertisers – from placing the advertising in each airport retail store, arranging for product distribution to the stores, and finally to collecting POS for sales analysis.

In-Store Promotions

In-Store Promotions

In-Store Sales Promotions are successful to ramp up sales, acquire new customers, and take advantage of seasonal opportunities.

  • 70 percent of all purchase decisions are made in-store
  • 68 percent of in-store purchases are impulse driven

 

TROFIE Network

TROFIE Network

TROFIE Network is a retail airport network of over 2,000 commercial grade smart TVs in 800 venues across the United States and Canada. Screens are strategically placed to sell billions of dollars of merchandise and services to the business and leisure traveler.

TROFIE has been deploying high-performance TVs, together with the software to push refreshed content throughout the day. 365 days a year.

It’s all about improving the customer experience with content that has been curated to engage and entertain the airport shopper. Integrating commercials that support sales is an important component of TROFIE’s marketing strategies for our retail partners and advertisers.